Digital Design &
As the Digital Consultant for House of Style, Ben was tasked with rebranding the salon including new logo creative, responsive web design, print materials, and producing a photoshoot to help bring the salon to life digitall.
The results are ongoing, but House of Style has seen a nearly 100% increase in page-views and increased visibility through better SEO/SEM.
Facebook Content &
Ben gave complete direction, both strategic and creative, for the launch of House of Style on Facebook. The salon now has weekly features such as the "Stylist Series," original quotes, and live happenings from the salon.
Facebook has quickly grew from nothing to nearly 500 likes - nearly surpassing the total clientele at the salon. Thanks to sponsored stories and traditional ad unites, House of Style is able to reach new audiences and increase the reach of valuable content. Ben manages the Facebook Ads account including writing copy, designing creative, and campaign strategy.